Feb
04

Our Aksatech Company is a leading Internet Marketing Company & we at Search engine optimization or Internet marketing services at competitive prices. We are into professional Internet marketing services since 3 years. Our analysts implement a unique methodology for all internet marketing services like SEO, Pay per click advertising, Affiliate marketing, Email marketing, social media optimization and more. The work flow followed by our analysts for SEO/SEM is in guidelines with Google web methods.

We at Aksatech offer quality services for Internet marketing. All our Search engine analysts has got more than 3 years of expertise in the area of Search engine marketing and Search engine optimization. Aksatech is one of the internet marketing and search engine optimization company in Bangalore India dedicated to provide you the best solutions for your online business. We are the Internet marketing experts committed to achieve your business goals.



 
Feb
04

In this cut throat competitive world one should always look for the new business i.e. new clients. SEO services helps to achieve this by a search engine optimization tool called Directory submission. We will submit the client’s website to hundreds of online directories pertaining to industries. For example India mart, Trade India, Trade get, Industrial & commercial directory & many more.

Lot of small & medium scale industries look to expand their market overseas i.e. they look for export business. Being a small scale industry they will be able to travel abroad for marketing since it is very expensive. Through SEO services they can reach out to every nook & corner of the globe. Through SEO services client can explore new business avenues and in turn it helps him to increase their business.



 
Feb
04

Aksatech has successfully executed lot of projects related to health care industry. We are currently offering SEO services to lot clients related to health services i.e. Doctors, Hospitals, Ayurvedic medical centers etc. Our Professional SEO services help a doctor as well as the hospitals to know more about their medical services and treatments. SEO services help a hospital to get more number of visitors in turn they can also increase the number of patients.

Search engine optimization – SEO is a very effective internet marketing tool for health care industry or any medical services as more and more people especially new clients will try to get the information online i.e. through Search engines.



 
Feb
04

Aksatech is one among very few companies in India which can provide effective SEO services. We are offering quality SEO services to more than 30 clients. Our SEO services have been offered to domestic & international clients as well. When we talk about SEO services we provide both Search engine optimization & Search engine marketing. In Aksatech we have dedicated Search engine optimization professionals & we guarantee priority ranking in Google/MSN/Yahoo/other engines.

SEO by Definition-Search engine optimization is a process to optimize websites for effective Search engine rankings to increases the number of hits & also to increase the number of site visitors. Aksatech SEO Services ensures the client, that they will meet their Web marketing & Search engine optimization objectives in a bet possible way/manner. Our SEO services make sure that client will get priority rankings in all leading Search engines.

Our Company SEO services are tailor made to fit into the requirements of the client. Our SEO services are planned keeping the long term business objectives of the clients. In terms of methodology Our Affordable SEO services involve Metatag programming, Indexing Site navigation, Blogging, Article posting, Video submission, Forum posting, News feed generator, initial SEO analysis & few other processes.

Aksatech offers SEO services which are specific to industry. Currently we are offering SEO services to industry verticals like:

1. Health care services
2. Small & medium scale industries
3. Financial services
4. Training & consulting
5. Hospitality – Service apartments
6. E-com website / Dynamic sites.



 
May
02
Posted (admin) in AksaTech, Bangalore-Job-Openings, IT-Jobs on May-2-2008

AksaTech empowers employees with freedom to explore and innovate. We have an open and fun environment, and we reward our staff for hard work, teamwork and innovation. We have built one of the best IT services, web designing solutions, SEO services, and Software development services employment environments in India and abroad. job-openings

Current Job Openings in AkstaTech Solutions: 

  • Java/J2EE Lead
  • Website and Flash Designer



  • Java/J2EE Lead                                                    Date: 02-05-2008

Skills: Java/J2EE, depth experience in designing J2EE based technical architecture solutions, JSP, Servlets, EJB & Struts, JSF framework

Job Description: Java/J2EE

  • In-depth experience in designing J2EE based technical architecture solutions This would include database design and application programming.
  • Expertise in database like MySQL, SQL Server etc.
  • Expertise in JSP, Servlets. EJB, Hybernate & Struts or Spring preferably using Eclipse IDE.
  • Exposure to JSF framework will be an added advantage

Exp Range : 3-8 years

Qualification : Graduate/ Post Graduate Degree in Computer Sc/ IT

Location: Bangalore, INDIA

Critical Success Factors: Applicants should have excellent communication and interpersonal skills. Opportunity to relocate to any of our global offices.

Job Role : As a Project/ Team Lead you will be required to :

  • Undertake system study and requirement gathering.
  • Handle and manage teams
  • Communicate with the client on project status and queries
  • Carry out detailed system analysis in consultation with the concerned client project manager
  • Ensure effective coding – in adherence to the coding standards
  • Regularly monitor the progress of the module(s) involving review of all deliverables, slippages, defects etc and take corrective measures, if required
  • Present assignment/module status report periodically to the management
  • Initiate process improvement and ensure compliance to quality standards.

Contact E-mail: hema@aksatech.com

  • Website and Flash Designer                                Date: 25-04-2008

Primary Skills:

  • Adobe Photoshop, Macromedia Dreamweaver, Corel Draw, Macromedia Flash
  • Experience with e-commerce portal development.
  • Experience with website designing.

Location: Bangalore, India

Contact E-mail: hr@aksatech.com    Tel: +91 80 4110 9622



 
Apr
01
Posted (admin) in AksaTech on April-1-2008
AksaTech Solutions Pvt. Ltd offers Custom software development services, Web designing, multimedia services, SEO services, IT staffing, and IT Development outsourcing company in Bangalore – India.


 
Apr
01
Posted (admin) in SEO, Search-engine-Internet-marketing on April-1-2008

Keyword density is an indicator of the number of times the selected keyword appears in the web page. But mind you, keywords shouldn’t be over used, but should be just sufficient enough to appear at important places.

keywordIf you repeat your keywords with every other word on every line, then your site will probably be rejected as an artificial site or spam site.

Keyword density is always expressed as a percentage of the total word content on a given web page.

Suppose you have 100 words on your webpage (not including HTML code used for writing the web page), and you use a certain keyword for five times in the content. The keyword density on that page is got by simply dividing the total number of keywords, by the total number of words that appear on your web page. So here it is 5 divided by 100 = .05. Because keyword density is a percentage of the total word count on the page, multiply the above by 100, that is 0.05 x 100 = 5%

The accepted standard for a keyword density is between 3% and 5%, to get recognized by the search engines and you should never exceed it.

Remember, that this rule applies to every page on your site. It also applies to not just to one keyword but also a set of keywords that relates to a different product or service. The keyword density should always be between 3% and 5%.

Simple steps to check the density:

  • Copy and paste the content from an individual web page into a word-processing software program like Word or Word Perfect.
  • Go to the ‘Edit’ menu and click ‘Select All’. Now go to the ‘Tools’ menu and select ‘Word Count’. Write down the total number of words in the page.
  • Now select the ‘Find’ function on the ‘Edit’ menu. Go to the ‘Replace’ tab and type in the keyword you want to find. ‘Replace’ that word with the same word, so you don’t change the text.
  • When you complete the replace function, the system will provide a count of the words you replaced. That gives the number of times you have used the keyword in that page.
  • Using the total word count for the page and the total number of keywords you can now calculate the keyword density.


 
Apr
01
Posted (admin) in SEO, Search-engine-Internet-marketing on April-1-2008

search-engine-ranking

 

 

It is worth cataloguing the basic principles to be enforced to increase website traffic and search engine rankings.

 

 

  • Create a site with valuable content, products or services.
  • Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document.
  • Research and use the right keywords/phrases to attract your target customers.
  • Use your keywords in the right fields and references within your web page. Like Title, META tags, Headers, etc.
  • Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services.
  • Submit your web pages i.e. every web page and not just the home page, to the most popular search engines and directory services. Hire someone to do so, if required. Be sure this is a manual submission. Do not engage an automated submission service.
  • Keep track of changes in search engine algorithms and processes and accordingly modify your web pages so your search engine ranking remains high. Use online tools and utilities to keep track of how your website is doing.
  • Monitor your competitors and the top ranked websites to see what they are doing right in the way of design, navigation, content, keywords, etc.
  • Use reports and logs from your web hosting company to see where your traffic is coming from. Analyze your visitor location and their incoming sources whether search engines or links from other sites and the keywords they used to find you.
  • Make your customer visit easy and give them plenty of ways to remember you in the form of newsletters, free reports, reduction coupons etc.
  • Demonstrate your industry and product or service expertise by writing and submitting articles for your website or for article banks so you are perceived as an expert in your field.
  • When selling products online, use simple payment and shipment methods to make your customer’s experience fast and easy.
  • When not sure, hire professionals. Though it may seem costly, but it is a lot less expensive than spending your money on a website which no one visits.
  • Don’t look at your website as a static brochure. Treat it as a dynamic, ever-changing sales tool and location, just like your real store to which your customers with the same seriousness.


 
Apr
01
Posted (admin) in AksaTech, Web-Design on April-1-2008

Nowadays, in this trendy world, people get very uptight when they do not look entirely presentable. This would also be the case in web designing.

Every individual would definitely want their website to look good, if not, to the best they can. Here are a few things we could look out for when wanting to create a professional looking webpage.

website-designColor Schemes and Themes:

When designing, always choose matching colors. An example of a matching color would be to have a dark background, with visible words and designs. With the dark theme, try not to mix too many bright colors into the design. What we should NEVER do, is to mix two very different colors, such as purple and yellow. Now, of course, it would depend on the purpose of the website, but those two colors are too striking for one who wants it to look more professional.

Themes must always suit the company or rather, the organization / etc. If the website was made to cater for a food company, it would be wise to stick to that particular category, rather than to revert to a different theme, such as machinery.

Fonts should be used in regard to the formality of the website. A simple sans-serif font would suffice in most cases. Exceptional cases such as design and art groups might want to use fanciful designs and fonts. Of course, that’s only if you know what you’re doing.

Finally, we must always try to think of our visitors, see the way they see. The resolutions and file sizes of the pictures must not be too large in terms of size. This is to allow maximum compatibility and cater our visitor’s needs.

So, planning is something we should always do, before attempting something.



 
Apr
01
Posted (admin) in Affiliate-marketing, Search-engine-Internet-marketing on April-1-2008

Affiliate marketing has many descriptions, yet all have the same meaning. Affiliate marketing is a huge business piece on the Internet. It is a cooperative effort between merchants and an affiliate’s website. For many years now, affiliate marketing has proved to be a cost-efficient, measurable method of delivering long-tern results. It has become famous for Internet sites who are trying to make some extra or additional income for their site. Every day, people get interested to affiliate marketing and want to make money out of it. But in many cases, these new affiliates do not fully understand the affiliate world and make costly mistakes. In other words, affiliate marketing has often been misunderstood.

One of the common misconceptions that are being associated about affiliate marketing is “selling”, though selling is an important activity of affiliate marketing and the central function of a business operation. Another is that affiliate marketing is commonly linked with “advertising”. While the importance of advertising in marketing a certain product is not to be underestimated, the fact of the matter is, advertising like selling, is merely a part of the many functions of marketing.

In affiliate marketing, an affiliate is compensated for every visitor, subscriber and/or customer provided through his efforts. The said compensation may be made based on a certain value for each visit. The most attractive aspect of affiliate marketing from the merchant’s viewpoint is that no payment is due to an affiliate until results are appreciated. <br><br> Affiliate marketing is typically being run by affiliate networks and this affiliate networks are composed of two functional bodies, the group affiliates and the group merchants. Each has their special function and role when it comes to affiliate marketing. The affiliate network acts as a third party between the merchant and the associated affiliates. The network provides the technology to deliver the merchant’s campaigns and offers. The affiliate network also collects commission fees from the merchant and then pays the affiliates which are part of the program.

The merchant is any web site owner that wants or desires to take advantage of performance based marketing. The benefits to the merchant are many. First, the merchant maintains and operates the affiliate program. If it would be extracted, the merchant needs to do their part by researching interested affiliate websites to ensure that they are a good fit for that particular website. Finding a fit for their merchandise would be the key to more generated income. The merchant has access to markets and customers without him spending valuable time searching out. Banner ads on affiliate sites are not distracting to the site user. It might produce interest for that product and drive the consumer to the merchants’ website. It is also the merchant who decides how much he is willing to pay for each sale that results from a visitor sent from an affiliate.

The affiliate or the affiliate marketer also sees a lot of benefits. The affiliate is a web site owner that promotes one or more merchants and their affiliate programs. Affiliate marketing can generate a full-time income for the affiliate. But this is not an easy task to accomplish. The affiliate needs to have a better understanding with the merchant what the commission will be, expected payment method and time involved in the contract.  The affiliate has also the responsibility to stand for the merchandise their user based would be most interested in. For example, if the site has a user base of mainly stay-at-home mothers, then on-line job openings such as surveys would be a good match for them. This group would also appreciate direct links to children’s products and informational sites. Merchandisers often provide targeted, best-seller items and personal support to their affiliate. They often offer sales promotions that will benefit the merchandiser as well as the affiliate.

Affiliate marketing is a great situation for both the marketer and the affiliate. If they would work together, they can be an advantage to both. Plus the fact that it seems to make sense, it is easy and inexpensive way to start, and you can be up and running within a few days. But there is one thing to consider, it is how to get traffic and make your offer different than all others.